Stand Tall, Sell More: Optimizing Retail Spaces with Product Display Stands

Stand Tall, Sell More: Optimizing Retail Spaces with Product Display Stands

Sales and customer engagement in the cutthroat retail industry can be greatly impacted by the way things are displayed. Product display displays are essential for drawing customers' attention, arranging goods, and encouraging sales. In order to help businesses maximize their retail spaces, this blog examines the many kinds of display stands and how to best utilize them.



The Value of Product Display Stands

Product display stands are very important in selling things in stores. They do several things:

  • Using Space Well: They help use the floor space in the store to show many products at once.
  • Making Products Stand Out: They make products easy to see and reach for customers.
  • Encouraging Quick Decisions to Buy: Displays placed in the right spots can make customers want to buy things right away.
  • Keeping Things Tidy: They help keep products neat, which makes shopping more pleasant for customers.
  • Showing Off the Brand: Special displays can show what the brand is like and make it more memorable.


Types of Product Display Stands


  1. Floor Standing Display Units (FSDUs)
    • Flexibility: These stands can go anywhere in the shop, like at the entrance or between aisles.
    • Personalization: Floor Standing Display Units can be made to match the look of the brand and what it wants to show off.
    • Attention-Grabbing: FSDUs are great for showing off new products, deals, or items for special times of the year.
    • Types: There are cardboard ones for quick, light displays and metal or plastic ones for displays that last longer.

  2. Gondola Shelves
    • Structure: Gondola shelves are units with shelves on both sides, often seen in supermarkets and shops.
    • Capacity: They provide a lot of room for storing many types of goods.
    • Adaptability: The shelves can be moved to fit items of various sizes.
    • Example: A "Gondola - 3 Shelves" setup can neatly show off products, making them easy to see and reach for customers.
    • Usage: Perfect for showing off large items, food, or electronic devices.

  3. Countertop Display Stands
    • Location:These stands are set up on countertops, often close to the cash register.
    • Ease of Use: They work well for small items that sell for a high profit, like candies, small accessories, or special sale products.
    • Attraction: Countertop display stands take advantage of quick shopping choices by grabbing the customer's attention while they pay.
    • Samples: Small stands for makeup, little gadgets, or items people buy on impulse, such as chewing gum and breath mints.

  4. Display Stands at Checkout Counters
    • Purpose: These stands are put near the checkout area on purpose.
    • Engagement: Display Stands are made to catch your eye and encourage you to buy things quickly before you pay.
    • Effectiveness: They are very useful for showing off special deals, price cuts, and inexpensive items.
    • Examples: Special bins for promotions, stands that stand on their own by the cash register, or small counters with special deals on them.

Optimizing Retail Spaces with Display Stands

Improving retail areas with display stands requires a few important methods. First, it's important to put stands in busy spots, like near the entrance, in main aisles, and at checkout points. This helps more people see them and might make them want to buy things quickly. It's also helpful to place products at the height of most people's eyes on shelves and stands so they can easily see and reach them. Plus, showing related products together can make shopping more fun and might make customers want to look at and buy more things.


Good lighting and easy-to-read signs show off products and special deals, catching the eyes of shoppers. Changing displays often keeps the store looking new and makes sure that items on counters are neat and full. Also, thinking about how people move through the store is important; setting up stands to let them move easily and not block the aisles makes shopping more fun. Using shelves called gondolas helps make clear paths for customers to walk through the store.


Final Thoughts

Using the right product display stands in your store can make shopping better, help you sell more, and make customers happy. Different types like floor stands, shelves, and countertop displays each have their own uses in making a nice and useful store. By putting these displays in the right places and arranging them well, you can make your store better and sell more, making the most of your space.


Try these ideas and see your store become a lively place that helps you sell more. With good product display stands, you can increase your sales and make shopping fun for customers, so they want to come back.


Ready to optimize your retail space with custom display stands? Contact Deluxe Printing today to learn more about our innovative solutions.